Having to make a choice can be a daunting proposition – but having the freedom to choose is part of what makes life special. From what you prepare for breakfast to what TV series you decide to stream before bed, our daily routines consist of a string of simple choices that coalesce to grant us the gift of autonomy within our own lives.
Toyota understands that freedom of choice is a critical component to enjoying life. With the 2024 RAV4 Prime, Toyota is packaging that freedom in the form of a plug-in hybrid, compact SUV. With multiple ways to drive, two unique and sporty grades, and ever-expanding charging options, you’ve never been more in control of your driving destiny.
Two Ways to Drive
The RAV4 Prime is a true hybrid-electric fusion, offering two adaptable methods of transport capable of swapping between one another on the fly, depending on what the driver’s day entails. Its Plug-In Hybrid Electric Vehicle (PHEV) powertrain enables the RAV4 Prime to be driven as an efficient hybrid on long journeys. For short trips and daily commutes, EV-only mode can be enabled, which eliminates all carbon emissions while offering the driver a manufacturer-estimated 42 miles of range.
No special equipment is required for home charging. (Though the available level 2 charger can shave charging time from 12 hours to less than three, it does require a home installation.) Plugging the RAV4 Prime into a standard outlet overnight recharges its 18.1kWh lithium-ion battery pack, enabling the RAV4 to remain in EV mode during your commute. When charging outlets can’t be accessed, never fear – the RAV4 Prime can continue onwards as a hybrid.
Together, these two power sources compile four modes of hybrid system operation:
- EV Mode: relies solely on onboard battery to power vehicle.
- HV/EV Auto Mode: relies on electric-only mode to conserve fuel and reduce emissions while automatically turning on gas engine when needed.
- HV Mode: automatically switches between gas engine and electric motor.
- Charge Mode: RAV4 runs exclusively on 2.5L engine while the battery charges.
Performance of a Lifetime
Regardless of which driving mode you prefer, the RAV4 Prime was built with performance in mind first and foremost. 302 net combined horsepower makes it one of the fastest models in Toyota’s lineup, capable of reaching 60 MPH in just 5.5 seconds. The RAV4 Prime includes standard electric on-demand all-wheel drive, with a separate rear-mounted electric motor powering the real wheels when needed.
The 2024 RAV 4 will come in two sporty grades: the SE and XSE. The standard list of equipment and features for the SE includes:
- Heated front seats
- 8-way power driver’s seat with lumbar adjustment
- 7-inch Multi-Information Display
- Blind Spot Monitor with Rear Cross-Traffic Alert
- 8-inch Toyota Audio Multimedia touchscreen
Meanwhile, the XSE comes equipped with:
- Exclusive 19-inch two-tone alloy wheels
- Vertical LED accent lights
- 10.5-inch Toyota Audio Multimedia touchscreen display with JBL speakers including subwoofer and amplifier is standard on the XSE grade.
- 12.3-inch digital Multi-Information Display (MID) with customizable settings
Last week, Toyota announced a new agreement with Tesla, furthering its commitment to the electric vehicle market. As part of the deal, Toyota will adopt the North American Charging Standard on its battery vehicles starting in 2025. This will give Toyota drivers expanded access to over 12,000 Tesla Superchargers across North America.
Add in the over 84,000 charging ports in North America Toyota users already have access to – including level 2 and DC fast charges – and the Toyota charging network has never been more all-encompassing.
It’s Prime Time
Seamlessly blending powerful performance, SUV capabilities, roomy interior comfort, and multiple driving methods, the 2024 RAV4 Prime is the vehicle for the driver who wants a little bit of everything. Why agonize over choosing your next vehicle when you can select the one hybrid capable of identifying and acclimating to your specific, daily needs?
Here at Lithia Toyota of Abilene, we’re your leaders for all things EV. Stop by today and check out our inventory of new and used hybrids today. At Lithia Toyota of Abilene, the choice will always be yours – we’re just looking to help make that choice a little easier.